Meet the Team

We're a team of specialists with decades of experience in PR, marketing and design.

  • Jim Michell

    Managing Director | MCIPR

    Jim Michell

    Managing Director | MCIPR

    An experienced PR practitioner with a background in journalism, Jim set up Barefoot Media in 2002. Jim is a Member and Accredited Practitioner of the Chartered Institute of Public Relations.

    After graduating from the University of Edinburgh with an MA in English Literature, Jim moved to Cornwall to complete a NCTJ post-graduate diploma in Newspaper Journalism at Cornwall College.

    Before Barefoot he worked on local newspapers before starting his dream job at Wavelength, the UK’s longest-running surfing magazine – first as a staff writer and then as deputy editor.

    Email: jim@barefootmedia.co.uk
    Phone: 01208 895089
    Instagram: @jim_michell

  • Ellie Michell

    Director

    Ellie Michell

    Director

    With an MA in Mathematics from Downing College, Cambridge under her belt, Ellie went on to University College London to study for an MSc in Land Surveying, working for several years as a surveyor.

    She joined Barefoot Media in 2004 to take care of our accounts, and is the main contributor to our blog, Barefoot Cornwall.

    Ellie is passionate about growing, cooking and eating food with family and friends, and when she gets the opportunity can be found walking the South West Coast Path.

    Email: ellie@barefootmedia.co.uk
    Phone: 01208 895089
    Instagram:@elliemichell

  • Chris Penfold

    Account Director | MCIPR, Dip CIPR

    Chris Penfold

    Account Director | MCIPR, Dip CIPR

    Chris’s first experience of the PR world came in 2008, when he worked as an intern for a music PR agency while studying at university. The agency operated in a basement below Vice Magazine’s London office.

    Since then Chris has built a career in PR extending across a number of industries including music, entertainment, the arts, technology, leisure and B2B. Chris relocated to Cornwall from Henley in 2016 to join Barefoot.

    A keen cyclist, in 2015 Chris cycled from Land’s End to John O Groats, covering 900 miles in ten days. He is looking forward to exploring his new surroundings in Cornwall and can often be found cycling the Camel Trail.

    Chris is a Member and Accredited Practitioner of the Chartered Institute of Public Relations.

    Email: chris@barefootmedia.co.uk
    Phone: 01208 895089

  • Ryan McFarlane

    Creative Director

    Ryan McFarlane

    Creative Director

    Ryan joins the team having offered website design and development – along with branding, design and print services – for nearly 15 years.

    Prior to Barefoot, Ryan ran creative agency Liminal Design, with whom we collaborated on numerous projects including over 30 standalone website projects – including Retreat to Fowey, Treleavens and Mariners Lettings – and multiple sites for the Three Cheers Pub Co.

    In his spare time, Ryan can be found perfecting his scales on the piano, or challenging friends to a game of pool or two.

    Email: ryan@barefootmedia.co.uk
    Phone: 01208 895089

  • Kim Gray

    Account Manager | MCIPR

    Kim Gray

    Account Manager | MCIPR

    Kim joins Barefoot with more than 25 years’ PR experience and a degree in public relations from Bournemouth University. She has worked with a varied portfolio of clients ranging from national hospitality businesses to clients in human resources, professional services and IT.

    Before joining Barefoot, Kim was freelance, specialising in public relations, social media content, branding, research and lead generation.

    Originally from Berkshire, Kim moved to Cornwall in 2014 for a change in lifestyle and lives on a smallholding with a holiday let with her two children, two dogs, ducks, chickens, horses, sheep and bees.

    When not at Barefoot or tending to the farm, Kim enjoys jive dancing and walking her dogs, Tasha and Wizzle, in the countryside.

    Email: kim@barefootmedia.co.uk
    Phone: 01208 895089

  • Hattie Frisby

    Junior Account Manager | ACIPR

    Hattie Frisby

    Junior Account Manager | ACIPR

    Having spent two years as an events organiser for an international industry publication and a year as a property owner consultant at one of UK’s leading luxury property agencies, Hattie joined Barefoot as an account executive in July 2018.

    She studied creative events management at Falmouth University, where she picked up a variety of experiences including festivals and corporate events, and spent two years as a committee member for The Hub – Cornwall’s networking group.

    In her spare time, Hattie can be found on the netball court, walking along the South West Coast Path, or training at her local gym.

    Email: hattie@barefootmedia.co.uk
    Phone: 01208 895089

  • Sophie Peters

    Junior Account Manager | ACIPR

    Sophie Peters

    Junior Account Manager | ACIPR

    Sophie studied music at Royal Holloway University of London and has travelled the world to sing in places such as New York, Hong Kong and several European countries. She’s also performed with the London Philharmonic Choir.

    She grew up in Newquay and has developed her marketing and public relations career in the west country since 2014. She joined Barefoot in 2018 following two years at a leading Cornish brewery as their Digital Marketing Executive, where she achieved a distinction in the CIM Certificate in Professional Marketing.

    When not at work, Sophie likes the outdoors and can often be found running on the coast path. She continues her love of music at St Mary’s Singers of Truro, where she sits on the choir committee as Digital Marketing Officer and sings as a soloist around Cornwall.

    Sophie is both an Associate Member of the Chartered Institute of Marketing and the Chartered Institute of Public Relations.

    Email: sophie@barefootmedia.co.uk
    Phone: 01208 895089

  • Sarah Medway

    Graphic Design

    Sarah Medway

    Graphic Design

    Sarah has a keen interest in all aspects of product-led marketing including packaging design and branding. She grew up in Cornwall and graduated from Falmouth University in 2008 with a degree in Graphic Design. She loves living by the coast and finding Cornwall’s hidden gems.

    Email: design@barefootmedia.co.uk
    Phone: 01208 895089

  • Current Opportunities

    Work with us

    Current Opportunities

    Work with us

    Barefoot is growing, and we are always keen to hear from talented people interested in joining our team.

    At the moment we are looking to hear from prospective applicants at all levels – if you would like to be notified when any new roles become available, please send your CV to jobs@barefootmedia.co.uk.